The Fiat Lux Design Competition is an annual celebration of radical creativity, emotional resonance, and intentional luxury. This year, we open our doors to designers and makers worldwide — whether you work with us or dream of doing so. Our goal is to discover visionary talent and amplify their work through our brand, our stores, and our community.
Enroll using the form at the bottom of the page.
guidelines
Theme: TRUE BELIEVER
Design a ring that carries conviction — not as decoration, but as declaration. Whether it speaks of devotion, defiance, longing, or loyalty, your piece should feel like a truth forged in metal.
Design Focus: RING
Your submission must center on a ring design. It can be minimal or maximal, symbolic or sculptural — but it must be intentional. We’re looking for pieces that feel personal, powerful, and ready to live on someone’s hand.
Pricing Parameters: $500–$2,000
Designs must be manufacturable within a wholesale price range of $500–$2,000
awards
Prize
$5,000 cash prize for winning design
Opportunities
Exclusive design partnership with Fiat Lux for the design winner and winning sample sold on consignment at Fiat Lux
Evaluation Criteria
Originality, Emotional Resonance, Manufacturing Feasibility, Commercial Viability
process
Phase 1: Enrollment
Participants must fill out and sign the official enrollment form at the bottom of this page.
Phase 2: Concept Submission
Entrants must submit a CAD file, high-quality rendering, or fully developed sketch of their original ring design.
Phase 3: Physical Sample & Public Voting
Selected designers invited to produce a finished physical sample of their design which will be showcased online for public voting to select top 4 finalists.
Phase 4: Final Judging Event
A panel of industry influencers and experts will evaluate the finalists and select the winner in a live, in person event.
timeline
Phase 1: Enrollment
- Enrollment: October 31st, 6pm PST
Phase 2: Concept Submission
- Design Submission: November 15th, 6pm PST
- Design Selection: December 1st, 6pm PST
Phase 3: Physical Sample & Public Voting
- Physical Sample: February 28th, 6pm PST
- Customer Voting: March 7st – 18th
- Finalists Announcement: March 20th
Phase 4: Final Judging Event
- Live Event & Final Evaluation: April 2nd
enrollment form